Florida DBA Resource

Florida DBA Filing & Fictitious Name Registration

Florida calls a DBA a “Fictitious Name Registration.” FLDBA.com provides a private filing service for individuals and established Florida businesses that want to register an alternate business name.

What is a Florida DBA?

A Florida DBA is commonly referred to by the state as a fictitious name. It is used when a person or business operates under a name different from the legal name of the owner. The registration is handled by the Florida Division of Corporations.

Who can own the fictitious name?

A fictitious name may be registered by an individual or by an established business entity. Our order form asks you to select the ownership type so the information collected matches your situation.

What is included for $249?

Preparation of the fictitious-name registration
Florida state filing fee
Submission of the filing
Newspaper publication coordination and publication fee
Filing documentation and status communication

Important Florida filing facts

Official-state facts: Florida currently lists the fictitious-name registration fee as $50. Florida also requires the name to be advertised at least once in a newspaper located in the county of the principal place of business; proof of advertisement is not filed with the state.

DBA vs. legal business entity

A fictitious-name registration does not create an LLC or corporation. If you need liability protection or a separate legal entity, a formation filing is a different service. A DBA is primarily a name registration/public-notice mechanism.

Need help filing?

FLDBA.com offers a $249 Florida DBA filing service for individuals and established businesses. The price includes the Florida registration fee and newspaper publication fee.

Start Your DBA Order